With the release of the new
Lumia branded phones by Microsoft, Nokia died as a mobile phone brand. For
most, it’s not just a phone brand; it was a revolutionary change maker. It
created, nurtured and took the mobile business to its maturity. We have now
reached a point of tremendous concentration and the company who started it all has bid farewell. Nokia is like a
grandparent; it did its part and then departed, leaving behind a lasting legacy
of communication infrastructure that has brought gigantic leaps in the growth
of human civilization.
Journey To The Mobile Business
Nokia’s paper mill on the banks of River
Nokianvirta in 1868.
Nokia began as a paper mill
back in 1865 with its second mill going up in the town of Nokia in Finland in
1865. The name ‘Nokia’ is derived from the river Nokianvirta, on the banks of
which the company was established.
The company expanded to
working with rubber, electricity, and cables. Nokia rubber boots become a bona
fide design classic, still on sale to this day by the name Nokian, albeit under
new owners.
Let’s fast forward to ’60s
when the company made its foray into electronics. Nokia developed a host of
electronic devices including radio telephones for the army. In 1979 Nokia took
its first steps into telephony by creating Mobira Oy in a JV with Finnish TV
maker Salora, and they created the Nordic Mobile Telephone (NMT) service. This
was the world’s first international cellular network and in the 80s, Nokia
launched its first car phone called the Mobira Senator.
The Mobira Senator was the companies first car
phone.
In the 1970s and 1980s, Nokia
developed the Sanomalaitejärjestelmä (“Message device system”), a digital,
portable and encrypted text-based communications device for the Finnish Defence
Forces.
In 1987, Nokia launched the
Mobira Cityman, the first mobile phone that would run on the company’s NMT
network. At 800 grams and priced at $6,308, it may be heavy and pricey by
today’s standards, but the device soon hit cult status when Mikhail Gorbachev
was photographed using the device.
Nokia also tried its hands at personal
computing.
In the 1980s, Nokia’s
computer division Nokia Data produced a series of personal computers called
MikroMikko, which it later sold to Fujitsu. It briefly tried its luck again in
the personal computer market in August 2009 with the introduction of the Nokia
Booklet 3G mini laptop. It was not commercially successful but was appreciated
for its integrated 3G modem, high-resolution screen, exceptional battery life
and its fan-free design.
World’s first commercial
GSM call was made in 1991 in Helsinki over a Nokia-supplied network, by Prime
Minister of Finland Harri Holkeri. Also, the first device to be used to make a
satellite call in 1994 was a Nokia device. Nokia truly started the mobile
revolution.
The Devices
Nokia 1011 was the first
mass-produced device from Nokia. The design of the device was quickly copied
into making pencil boxes for kids. The memory could hold 99 numbers and had a
price tag of $1600.
Nokia 3310 announced on 1st
September 2000, has now become a cult classic. There are unlimited internet
memes based on the “Hulk-ness” of the device. Touted in humor as the only
Man-Made thing that can incapacitate the Hulk. Nokia sold over 126 million
pieces of the 3310 which had a 96×48 pixel display. You could take off the
front and back panel and replace it with the color of your choice. It was the
first phone to allow 459 character SMS messaging.
Nokia 2110 was the first
phone to come with the Nokia tune. It is estimated that the Nokia Tune is heard
worldwide an estimated 1.8 billion times per day, approximately 20,000
times per second. It has been the icon of Finnish corporation Nokia since the
1990s.
Introduced in 2002, the
Nokia 3510 was the first color phone from the company. It was also the first
mass market GPRS device.
The 6600 was one of the most popular devices and
was almost the star of the movie, Cellular.
The Nokia 6600 was a
prolific device that was launched in 2003. The owners of the phone flaunted its
VGA camera, Bluetooth and expandable memory. It was the first Nokia and Symbian
device to sell over a million.
The devices from Nokia were
also known for its superior camera performance. Thanks to its popularity
amongst the users worldwide, at one point Nokia was the biggest digital camera
manufacturer in the world. It surpassed all other conventional camera makers.
The company has set records
after records during its stint at the top of the food chain. In fact, the Nokia
1100 is the bestselling phone yet, selling over 250 million devices. At its
peak the company sold 475 Million devices back in 2008, a feat that is still
unchallenged.
So What Remains of Nokia
Following the departure of
the mobile and services division of the company, the company is now has three
business groups: Mobile Solutions, HERE, and Technologies. The company is
currently headed by India-born Rajeev Suri.
Nokia’s Mapping service Here is one of its
remaining businesses.
In 2007 Nokia acquired
Chicago-based company NAVTEQ, which was the largest maker of automotive. This
set the path to Nokia’s Here Maps. The mapping system is one of the few
business retained by Nokia following its acquisition by Microsoft. Nokia will
be now selling the mapping data to navigation providers like Garmin, BMW,
Oracle and Amazon.com. It will now be available as a service across multiple
platforms like Android and iOS.
India born Rajeev Suri will be heading Nokia in
its new era.
Nokia Networks, which is a
wholly owned subsidiary of Nokia will also stay back with the company. It is a
multinational data networking and telecommunications equipment company. They
provide business services like Customer care support, fixed-mobile convergence,
Hosting, IPTV, Mobile TV, WCDMA frequency reforming. It also provides
connectivity solutions to governments, railways and airways.
Nokia had developed a new
operating system called MeeGo. When it shifted to Windows phone, the MeeGo team
left Nokia to form an independent phone company called Jolla. The phones
recently arrived in India.
Another brand that is the offspring
of Nokia is the luxury smartphone maker, Vertu. It was established by Nokia as
a wholly owned subsidiary in 1998. For long the company used Symbian OS before
shifting to Android recently. The phones are known for their stratospheric
price and handcrafted luxury devices.
The journey of Nokia was
long, arduous and for the most part rewarding. The company deserves credit and
respect for spearheading the mobile revolution across the world. For the folks
who saw the transition of the mobile world in the past two decades, the name
Nokia brings a lot of memories of personal communications through what are now
archaic devices. The mobile world has come a long way, but the fingerprints of
Nokia will be visible everywhere. We don’t know what the future holds for
Nokia, but we sure hope that it pulls a ” Motorola” and has a chance to
rise from its ashes. RIP you Tech Giant.
Timeline
- 1982:
Nokia created the world’s first car phone, the Mobira Senator. It was
paired with the Nordic Mobile Telephone analog standard and weighed around
22 pounds.
- 1987:
the portable Cityman was Nokia’s first handheld mobile phone. It weighed a
little over 1.7 pounds and cost about $5,456.
- 1994:
Nokia launched the 2100 with the now iconic Nokia ringtone.
- 1997:
Launches Snake, one of the most widely recognized mobile games of all
time.
- 1996:
The Communicator 9000 of was the first all-in-one phone of Nokia’s kind.
It had email, web browsing, fax, word processing and spreadsheet
capabilities came for $800.
- 2000:
Nokia 3310, the hulk of the mobile world is launched, and it sells 126
million units sold worldwide. Later becomes a popular internet meme.
- 2002:
Nokia 7650 for around €600 was Nokia’s first Camera phone.
- 2003:
N-Gage, World’s first gaming phone.
- 2008:
5800 Xpress Music release was Nokia’s first all-touch smartphone, but
Apple was out with its iPhone and Android was coming up around this time.
- 2011,
Nokia debuted its first Windows Phone, the Lumia 800.
-
2014, Microsoft acquires Nokia’s Mobile and Services business and puts an
end to Nokia’s existence as a mobile brand.
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